Randers, 23. November 2011
Tulip Ltd strengthens its position as the leading UK supplier of processed meat products following the acquisition of Parkam Foods.
A perfect match for Tulip Ltd’s product portfolio. That is probably the most fitting description of Tulip Ltd’s acquisition of Parkam Foods, the UK-based manufacturer of a range of premium products for the UK retail and food-service sectors.
Tulip Ltd is hereby strengthening its position in the market by adding new products to its portfolio, while at the same time further increasing its sales to the biggest UK retail chains.
- In addition to cooked meats, sandwiches and sausages, Parkam Foods also produces a number of high-quality products based on beef, turkey and chicken. This will add a new and valuable dimension to Tulip’s business. The great challenge will be exploiting the synergies arising from the acquisition of Parkam to boost the value of the company’s products, says Steve Murrells, CEO of Tulip Ltd.
Parkam Foods consists of four companies: Parkam Foods, Tranfoods, Trophy Foods and Freshway. The companies have a total of 750 employees, with expected revenue for the current financial year in the region of GBP 100-115 million.
Parkam Foods is a strong player within the premium segment, and Steve Murrells believes that this is what makes the company a perfect match for Tulip.
- Tulip is already a strong supplier of high-quality products, but perhaps not necessarily with a sufficiently strong presence in the premium segment. This gap will now be filled by the acquisition of Parkam Foods, says Steve Murrells.
For further information, please contact, Thorpe PR, Ken Wallace on 07966 139797
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